What to Look for When Optimizing Paid Media Campaigns

2021-07-27T14:17:22-04:00June 16, 2021|

In 2021, you would think that it is easy to “set-it-and-forget-it” (thanks Ron Popeil) after launching a paid media campaign. After all, it seems that all the hard work of designing creative and writing copy, setting bids and optimizing